If there is a greatest treasure which belongs to you but lies in the heart of someone else, it is TRUST.
We all wish we were trusted by everyone. But to earn trust, you need to spend something. The currency of trust can be printed in the printing press. But it can't be exchanged for other currencies. The currency of trust which bears your name can only be used by you, not anyone else.
Trust can be earned by :
* keeping your word
* being peaceful, loving
The rules are so simple, but to live by them, tough. Hence, the printing press which prints this currency enjoys many holidays. Trust me.